
LIVE MONTHLY WORKSHOPS · $97 PER SESSION OR $197 PER 3 SESSIONS
LIVE MONTHLY WORKSHOPS · $97 PER SESSION OR $197 PER 3 SESSIONS
LIVE MONTHLY WORKSHOPS · $97 PER SESSION OR $197 PER 3 SESSIONS
Discover one power principle every month, applied live to your own calendar and numbers. Lifetime access to all recordings and worksheets.
Discover one power principle every month, applied live to your own calendar and numbers. Lifetime access to all recordings and worksheets.
Discover one power principle every month, applied live to your own calendar and numbers. Lifetime access to all recordings and worksheets.

Owners and leaders usually reach for tactics before measuring where they stand. A new hire, funnel, or new strategy bolted onto a business nobody has mapped. It leaves you:
Owners and leaders usually reach for tactics before measuring where they stand. A new hire, funnel, or new strategy bolted onto a business nobody has mapped. It leaves you:
Owners and leaders usually reach for tactics before measuring where they stand. A new hire, funnel, or new strategy bolted onto a business nobody has mapped. It leaves you:
You guess at which lever moves revenue, and no number tells you otherwise.
You spend money on fixes before knowing which problem needs fixing.
You second guess decisions while looking for clarity on the best way forward.
You make every call alone with nobody around who will tell you it is wrong.
You work every hour you can and you are not sure which hours really paid off.
You guess at which lever moves revenue, and no number tells you otherwise.
You spend money on fixes before knowing which problem needs fixing.
You second guess decisions while looking for clarity on the best way forward.
You make every call alone with nobody around who will tell you it is wrong.
You work every hour you can and you are not sure which hours really paid off.
You guess at which lever moves revenue, and no number tells you otherwise.
You spend money on fixes before knowing which problem needs fixing.
You second guess decisions while looking for clarity on the best way forward.
You make every call alone with nobody around who will tell you it is wrong.
You work every hour you can and you are not sure which hours really paid off.
Every month I teach you one power principle and we apply it live to your exact business situation in the same session. You leave each session with immediate value and insight to develop and implement in the month ahead. Over time the sessions compound. The DISC profile shows how you behave under pressure, and where your instincts help or hurt you when a week turns hard. The Three Eyes of a Business Owner separates the technician who does the work, the manager who runs the month, and the entrepreneur who sees the years ahead, then shows which one your calendar says is really in charge. These tools come from 50 years of practice and you finish these sessions able to run your company on numbers you trust.
Every month I teach you one power principle and we apply it live to your exact business situation in the same session. You leave each session with immediate value and insight to develop and implement in the month ahead. Over time the sessions compound. The DISC profile shows how you behave under pressure, and where your instincts help or hurt you when a week turns hard. The Three Eyes of a Business Owner separates the technician who does the work, the manager who runs the month, and the entrepreneur who sees the years ahead, then shows which one your calendar says is really in charge. These tools come from 50 years of practice and you finish these sessions able to run your company on numbers you trust.
Every month I teach you one power principle and we apply it live to your exact business situation in the same session. You leave each session with immediate value and insight to develop and implement in the month ahead. Over time the sessions compound. The DISC profile shows how you behave under pressure, and where your instincts help or hurt you when a week turns hard. The Three Eyes of a Business Owner separates the technician who does the work, the manager who runs the month, and the entrepreneur who sees the years ahead, then shows which one your calendar says is really in charge. These tools come from 50 years of practice and you finish these sessions able to run your company on numbers you trust.
The Cockroach Sessions run monthly as a 90 minute live working session, capped for individualized attention. Each one opens with a 15 minute Power Principle lesson from my coaching practice, the same tools I run with private clients. We then spend 15 minutes on Q&A where you ask how the principle applies to your situation, followed by 60 minutes of open discussion where you bring your current business challenges to the room.
You bring your current business problem and I bring the solutions. Recordings and worksheets stay with you for life.
The Cockroach Sessions run monthly as a 90 minute live working session, capped for individualized attention. Each one opens with a 15 minute Power Principle lesson from my coaching practice, the same tools I run with private clients. We then spend 15 minutes on Q&A where you ask how the principle applies to your situation, followed by 60 minutes of open discussion where you bring your current business challenges to the room.
You bring your current business problem and I bring the solutions. Recordings and worksheets stay with you for life.
The Cockroach Sessions run monthly as a 90 minute live working session, capped for individualized attention. Each one opens with a 15 minute Power Principle lesson from my coaching practice, the same tools I run with private clients. We then spend 15 minutes on Q&A where you ask how the principle applies to your situation, followed by 60 minutes of open discussion where you bring your current business challenges to the room.
You bring your current business problem and I bring the solutions. Recordings and worksheets stay with you for life.





Join live monthly working sessions, capped small for real conversation.
Complete the DISC profile and learn how you operate under pressure.
Apply the Three Eyes of a Business Owner to your own situation.
Keep every recording and worksheet for life.
Hi, I'm Bruce Cramer. I have taken the hits, learned from them, adapted, and come back stronger every time. Now I help business owners around the world do the same. I have spent decades in Corporate America, built businesses of my own, led teams, and experienced the wins and setbacks that come with leadership. I bring real world business and leadership experience, backed by a prestigious Executive MBA from Northwestern University's Kellogg School of Management, graduating summa cum laude from Columbia College, and FocalPoint Business Coaching certification, built on Brian Tracy's proven business methodologies.

"Bruce Cramer is a special kind of business coach. So many people who claim to be a business coach, have never owned a business or have yet to be an entrepreneur. How can you truly help a business client if you've never experienced their world? Bruce is the coach who has been there and done that. He's been a business owner and has experienced the extreme highs and lows that come with being an entrepreneur. He's an author and a podcaster. He understands the needs and issues that come with owning and running a business. If you are looking for a coach who really, deeply understands your needs from your point of view and has the experience to help you satisfy and exceed those needs and visions, call Bruce Cramer and have a conversation. He's the real deal."

"His coaching turned out to be one of the best professional investments I've made. He has a remarkable gift for seeing potential in you that you can't always see in yourself. Bruce brought clarity to leadership traits I hadn't fully recognized in myself, then built a highly customized plan calibrated to close in on those. Bruce transformed how I show up as a leader, drawing on his own experience to provide guidance and practical tools I could put into action right away. He helped me build genuine, lasting confidence and laid a foundation that has accelerated my executive presence. His coaching is highly personalized — each session met me exactly where I was and helped map the path to where I needed to go. What truly sets Bruce apart is the combination of insight, structure, and heart. He pushes you to grow while making you feel fully supported every step of the way. The change in my confidence and capability since working with him has been dramatic. I will continue to use the materials and plan we built together throughout my professional journey. I recommend Bruce without reservation to anyone looking to expand their leadership potential."

"I cannot recommend Bruce with Business Coaching enough—words really don't do justice to the incredible impact he's had on both my professional and personal growth. A lengthy review still wouldn't fully convey the level of expertise, dedication, and genuine care he brings to his coaching. From the very first moment I met Bruce, I was immediately struck by his personable and charismatic nature. He has a unique ability to make you feel comfortable, understood, and truly valued. It's clear that he not only has a deep well of knowledge but also a passion for helping others succeed. His kindness and professionalism set the stage for what has been an incredibly rewarding experience. As soon as we began our sessions, I noticed immediate changes. Bruce's approach is both practical and insightful, always tailored to my specific needs and goals. He listens intently and offers actionable advice that has had a profound impact on my mindset and approach to business. I've gained valuable tools and strategies that have directly influenced my growth. Each session leaves me with key takeaways that I can implement right away, leading to meaningful improvements in how I handle challenges, make decisions, and achieve my objectives. The progress I've made since working with Bruce has been remarkable. Not only have I seen tangible results, but I feel more confident in my abilities, more focused on my goals, and more equipped to tackle the complexities of running a business. I truly believe that Bruce's coaching has been one of the best investments I've made, and I'm excited for the continued growth ahead. If you're looking for a coach who is genuinely invested in your success, look no further than Bruce at Focal Point Business Coaching!"

"I strongly recommend Bruce to anyone looking to tighten up their business and build a solid foundation—one that allows for growth and productivity without leading to burnout. Since working with him, I’ve made major pivots in my own business that have brought incredible results. What sets Bruce apart is how everything is broken down into clear, actionable steps on a weekly basis. That structure is the reason it works. I’ve spoken with coaches and business development advisors in the past, and too often they focus on big, lofty ideas with no real path to execute. With Bruce, there’s a path. There’s progression. And there’s accountability to make sure growth actually happens. My advice? Have the conversation. It’s absolutely worth your time.

No. Each Session stands on its own around a single power principle, and the recordings cover anything you miss. Owners and leaders who attend consistently get more from it, since the tools build on each other.
Yes. The Sessions are capped so that every owner gets individual time on their own business.
Bring your calendar for the last 2 weeks and whatever financials you have. Rough numbers work fine for the first Session.
No. The Sessions, Evolved For Entrepreneurs, and The Backbone Room each stand alone, and you can enter at whichever depth fits where you are.
The tools work at any scale, and the Sessions are the right entry point for owners still building toward that band. The cohort and private coaching are built for owners already inside it.
Reserve your seat and bring your calendar to the first session. Leave with one measured change to put into the business before the month closes.
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